FAY Empowerment

Where beauty meets

Empowerment

In the heart of the Savannah region of Ghana, lies a community of resilient women whose livelihoods revolve around the intricate art of shea butter processing.

These women, with their skillful hands and timeless traditions, have been the custodians of shea butter’s rich legacy for generations.

At FAY BEAUTY, we believe in the power of beauty to uplift communities and transform lives. That’s why we’ve created this initiative to empower these remarkable women.

Beauty of nature

Through this initiative, we are committed to providing support, resources, and opportunities to enhance the lives of these rural women. A percentage of every sale made on our website goes directly towards funding projects aimed at improving their economic independence, education, and overall well-being.

By choosing FAY BEAUTY, you’re not just investing in high-quality skincare products; you’re also contributing to a meaningful cause that uplifts and empowers women in the heart of Africa’s Savannah region.
Join us on this journey of beauty, empowerment, and positive change. Together, we can make a difference, one shea butter-infused product at a time.

SHEA BUTTER

MAKING PROCESS

SHEA BUTTER MAKING PROCESS

Savannah Region Of Ghana

  • Harvesting
The process begins with the harvesting of shea nuts from the shea tree (Vitellaria paradoxa). This is typically done by hand, with women often leading this labor-intensive task.
  • Roasting
Once harvested, the shea nuts are spread out to dry naturally in the sun and the outer shell of the shea nut is cracked open to reveal the kernel inside. The kernels are then roasted over an open fire and ground into a coarse paste known as shea nut paste or shea cake
  • Kneading — Boiling
The shea nut paste is kneaded by hand or with the help of machinery to release the oils trapped within the kernels. The kneaded paste is mixed with water and boiled to separate the oil from the other components of the paste. As the mixture heats up, the oil floats to the surface and is skimmed off.
  • Cooling & Solidifying
The extracted shea butter is allowed to cool and solidify, resulting in the creamy, ivory-colored substance known as shea butter.
  • Packaging
Finally, the shea butter is packaged into containers, ranging from traditional calabashes to modern jars or tins, ready to be used for various purposes, including skincare, haircare, and cooking.